The global multi-asset trading platform eToro has signed a new partnership with the Ultimate Fighting Championship (UFC), the world’s premier mixed martial arts organization.

According to a six-month agreement that starts with the UFC 243 event and will take place in Australia and New Zealand, eToro will perform the duties of the official online trading partner. The first event will be held in Melbourne on Sunday, the 6th of October 2019.

As a part of the sponsorship, eToro will have a branded presence inside the world-famous Octagon, as well as stadium activations, consumer promotions, and social content.

UFC Vice President of Global Partnerships Nick Smith has commented on the deal: "We are thrilled that eToro is joining us as UFC’s new Online Trading Partner in Australia and New Zealand." He also added that being partners with a global company like eToro demonstrates the continued innovation and growth that UFC has developed in-market.

Robert Francis, Managing Director of eToro Australia, said "We are excited to announce eToro as the Official Online Trading Partner of UFC. We partner with sports teams around the world in order to try and reach as many people as possible with the main aim of getting them interested in investing."

“eToro partners with football in the UK and Germany, motorcycle racing in the US and tennis in France, and we’re thrilled to add UFC in Australia.”

About eToro

eToro was founded in 2006 by three partners, who aimed to create a financial trading platform suitable to the traders of all levels, offering easy and convenient trading tools. eToro is regulated in Europe by the Cyprus Securities and Exchange Commission and regulated in the UK by the Financial Conduct Authority. The platform enables people to invest in the assets they want, from cryptoassets to stocks and commodities. You can read our full eToro review here.